
About me
My name is Krista, and I am the founder of the KOF brand – a brand born from strength, pain and courage. I am a mother, an athlete, a woman with a purpose and perseverance. My roots are in Latvia, but my view is the world. KOF is not just sports accessories and clothing – it is a story about the path to survive, develop and choose yourself.
I have gone through the storms of life, overcome difficult stages of relationships, while simultaneously raising myself physically and emotionally. Sport became my refuge – a place to strengthen both body and mind. This is where the idea of an active lifestyle brand came about, where quality, ethics and strength merge into one – Knock Out Fit.
KOF embodies people who not only talk, but also do. It is a brand for those who train, live actively and do not back down. For those who have experienced difficulties and still get up, again and again. KOF is the energy that lives within us – unfiltered, with heart and character.
KOF is about all of us – the strong, even when we sometimes feel weak. About daring, movement and attitude.